Paid Media
Our team has developed paid campaign strategies that have brought millions of dollars in income for our clients. Unlike other advertisers, who use your money to evaluate and trust their intuition, our technique is exclusively data-driven.
Paid Media
What Is Paid Media?
Paid media is any advertising or promotion that you pay for. This can include paid ads, sponsored posts, and even influencer marketing. Paid media is a great way to get your brand in front of new audiences and can be an effective way to boost your sales and grow your business.
Categories
Types of Media
Media can be categorized into three buckets.
Paid Media
Any paid advertising.
Earned Media
Coverage that you haven’t had to pay for.
Owned Media
Media that the business owns and controls.
Costs
Lower Acquisition Costs
Paid media is a great way to drive traffic to your website at a lower cost than many other acquisition channels. By advertising on popular platforms, you can reach audiences ready to make a buying decision.
Define
Target Audience
We’ll help you identify and target the right people for your products or services using the available filtering capabilities that different paid media platforms offer.
Perform
Keyword Research
For the paid media platforms that accept keywords, we’ll identify the low-cost and high-volume keywords your target audience is searching for.
Popular
Paid Media Options
We specialize in various paid media options, but our strategies can be adapted to any platform to generate results.